Our Paradise Begins Here
Welcome to Coastal Cool—where the sea meets style, and summer never ends.
BEHIND THE BRAND
Coastal Cool is all about capturing that island vibe—effortless, free, and always on the move. Born from the Carolina coast, our brand is for anyone who lives for the ocean, the breeze, and the easy days spent in the sun. Whether you’re catching waves or relaxing by the shore, we create gear built to go wherever life takes you.
WHERE EVERY DAY FEELS LIKE VACATION
OUR FOUNDER
Coastal Cool isn’t just a brand—it’s a way of life. Born from Holden Bierman’s love for the ocean, the salt in the air, and the pull of the waves, it’s a story that started at Carolina Beach. At just 12 years old, Holden launched Coastal Cool from his bedroom with a dream and $500. What began as a few tees for friends turned into a global brand, driven by the belief that paradise isn’t a place, but a feeling you wear. From that first wave to the endless summers, every piece is designed for movement, freedom, and the spirit of the coast.
DESIGNED FOR IMPACT, MADE TO LAST
SUSTAINABILITY
Our swimwear and resort wear are crafted from recycled plastic bottles and post-consumer waste, turning plastic into high-performance fabrics that feel as good as they look. Lightweight, breathable, and quick-drying, every piece is designed to keep you comfortable from sunrise to sunset. We’ve focused on versatility for both men and women, creating pieces that move with you—whether you're on the beach or off the tide.
Coastal Cool isn’t just about style—it’s about making a difference. Every piece is made with sustainability in mind, using eco-friendly materials to help protect the places we love. From beach days to sunset dinners, our designs are built for life on and off the water, keeping you comfortable and looking sharp.
BECAUSE PARADISE DESERVES PROTECTION
Designed for paradise
The island life calls to us all—where the days blend into one long vacation. Coastal Cool is inspired by that feeling of living in the moment, where the sun is always shining and the waves are never far away. Our swimwear and resort wear are made to move with you, designed for those who crave the easy, carefree vibes of the beach. Whether you're soaking up the sun or enjoying sunset dinners, Coastal Cool brings the feeling of vacation to you, wherever you are.
For Every Piece Sold, We Remove One Pound of Plastic
THE ONE POUND PROMISE
Every purchase supports our One Pound Promise, in partnership with Tidey. With each sale, we help remove ocean-bound plastic from rivers, neighborhoods, and coastlines while empowering local communities. Tidey turns plastic waste into an opportunity, where locals exchange it for essentials like food, clean water, and fair wages. Together, we’re turning pollution into progress, protecting the paradise we love.
Coastal Cool is more than just a brand—it’s a movement to keep paradise alive, one piece at a time.
EVERY SUIT HAS A STORY
Every Coastal Cool swimsuit begins with the same plastic bottles and consumer waste that can take over 450 years to decompose. Instead of ending up in landfills or polluting our oceans, these materials are collected, cleaned, and transformed into soft, durable polyester—then crafted into breathable, quick-drying swimwear built for your sun-soaked adventures. It’s a second chance for plastic and a step toward protecting the paradise we all love.
Made for Island Life, Designed for Adventure
Coastal Cool is about embracing the freedom of island life with sustainable style. Our swimwear and resort wear are made from recycled materials, designed for comfort and performance. With every purchase, we help remove one pound of plastic from the ocean through our One Pound Promise. By choosing Coastal Cool, you’re not just wearing paradise—you’re protecting it, one piece at a time.
